CEO TIM COOK SAYS APPLE SPENDING BILLIONS TO BRING SELF-DRIVING CAR TECHNOLOGY TO MARKET

AFTER YEARS TOILING AWAY IN SECRET ON ITS CAR PROJECT, APPLE INC. CHIEF EXECUTIVE OFFICER TIM COOK HAS FOR THE FIRST TIME LAID OUT EXACTLY WHAT THE COMPANY IS UP TO IN THE AUTOMOTIVE MARKET: IT’S CONCENTRATING ON SELF-DRIVING TECHNOLOGY.
“But thou, O Daniel, shut up the words, and seal the book, even to the time of the end: many shall run to and fro, and knowledge shall be increased.” Daniel 12:4 (KJV)

EDITOR’S NOTE: One of the greatest technological changes that will radically change the world we live in is the self-driving vehicle. Though it sounds like science fiction, it’s not. Top tech companies like Apple, Tesla and Google are spending billions to make this a reality, and it absolutely is coming in the next 2-5 years. Are you ready for the iMove self-driving car? You better be, it’s coming.

“We’re focusing on autonomous systems,” Cook said in a June 5 interview on Bloomberg Television that amounted to his most detailed comments yet on Apple’s automotive plans. “It’s a core technology that we view as very important.” He likened the effort to “the mother of all AI projects,” saying it’s “probably one of the most difficult AI projects to work on.”

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